Page 32 - Logistics News - September October 2022

C O MPANY NE W S

Pictured at the signing
Truworths plans major ceremony are (from left)

new DC in Cape Town Kalpesh Patel (CEO, ETG
Logistics Business), Pavan
Nair (Business Head
TRUWORTHS HAS signed a deal to build a new Western
Automotive Distribution,
Cape distribution centre (DC) in Cape Town’s King
ETGL), Laveen Gupta (Head
Air Industria, an Atterbury Property and Old Mutual
International Business, Force

Properties industrial development. The project is a joint Motors) and Prasan Firodia
venture between King Air Industria and Truworths (Managing Director, Force
Limited. Motors).
Developed by Atterbury and tailor-made for Truworths, ETGL to distribute Force
who will lease the facility, the new building will consolidate

Truworths’ various Cape Town facilities under one roof. The Motors model range in SA
development’s 53,000m initial phase consists of a 3,000m 2
2

2
office and 50,000m warehouse and includes the option to AUTOMOTIVE MANUFACTURER Force Motors, a market leader in
2
expand to 70,000m . Designed to target an internationally the manufacturing and selling of panel vans and midi-buses in India,

recognised Excellence in Design for Greater Efficiencies has announced the appointment of ETG Logistics (Export Trading
(EDGE) sustainability certification, the new development Group’s logistics and warehousing business vertical) to distribute its

is due to break ground in October 2022 and the building is range of vehicles in southern Africa. ETG, a global conglomerate with
due for completion in September 2023. a vast African distribution footprint, is well-positioned to drive the
distribution of Force Motors’ brand across the continent.
A comprehensive product portfolio is planned, including the

Gurkha 4x4 Off-roader, Traveller midi-bus, panel van and ambulance
and Kargo King pick-up range. While the Gurkha is aimed at serious

off-roading enthusiasts, the Traveller midi-bus is expected to be
popular with mini- and midi-bus taxi operators who are looking for

affordable people mover solutions. The first vehicles on South African

roads can be expected during the first quarter of 2023.
“We are extremely pleased to have ETG Logistics on board as our
distributor for South Africa and neighbouring countries. We believe
that we have the right products to cater to different customer segments

Emanuel Cristaudo, CFO for Truworths, comments: and look forward to emerging as a strong brand in multiple African
“As a result of business growth, we have spent some time markets,” says Prasan Firodia, Managing Director, Force Motors.
looking to build a larger, state-of-the-art, distribution

centre to accommodate our future requirements. The Kalpesh Patel, CEO, ETG Logistics Business, adds: “We are very
proximity of King Air Industria and the business park excited to partner with Force Motors and South Africa will be the

benefits have led us to conclude an agreement with first market to which we will offer mobility solutions for customers in
Atterbury, who we also feel has a good understanding of the people-moving, freight and SUV spaces. We are also in advanced

our warehousing business needs.” discussions for the East African markets and Kenya will be the first
country we target in that region.” •
Arno du Plessis, Atterbury’s Development Manager
for King Air Industria Cape Town, says: “Truworths is an
L O GI S T I CS NEWS excellent addition to King Air Industria Cape Town and we
are excited to be working with this leading national and
international retailer. The development rollout of King Air

Industria is making excellent progress and attracting a high
calibre of businesses that want to be near the airport, but

also seek quality, efficient premises that support both their

30 business and sustainability goals.” • www .l o g ist i csn e w s .c o .z a
SEP T E MB E R/O CT O B E R 2022