Page 50 - Logistics News - Issue 01 - 2024.indd

N E WS

SA start-up offers cutting-edge solutions

for transport industry

IN THE dynamic world of logistics and supply chain
management, the introduction of innovative solutions
is not just a trend, but a necessity. 2024 sees the birth
of a South African start-up, CtrlFleet, co-founded by
industry veterans Renko Bergh and Wichard Sullwald,
bringing a wealth of knowledge and expertise to their
solution offering.

CtrlFleet specialises in transport management
software, a critical area in the logistics sector. The
company’s entry is timely considering the increasing
complexities and demands of transport and fleet
management. The duo’s vision is not just to create
a product, but to forge a solution that addresses the
nuanced needs of fleet owners and transport operators.

The transport industry, constantly on the move,
faces numerous challenges, ranging from route
optimisation and order execution with driver application
to real-time tracking and compliance issues such as Renko Bergh and Wichard Sullwald, co-founders of CtrlFleet.
customer portals for live ETAs. CtrlFleet’s solutions
aim to streamline these aspects, making operations a business that focused purely on the implementation of
more efficient and cost-effective. This is not just about existing software in the transport, warehouse and data
introducing technology into existing systems, but about visualisation sectors.
integrating intelligent solutions that adapt to the unique
challenges of the industry. Sullwald holds a master’s degree in applied
mathematics (cum laude) and after experience in the
Bergh and Sullwald’s approach is grounded in their financial tech sector, he trialed and tested transport
deep understanding of the industry’s pulse. Their management solutions for the optimisation of
software is designed from the ground up to provide operations at his family-owned transport business.
real-time data and the ability to meet the needs of every
control room to execute and control their orders and With a shared passion for the digitisation of the
fleet, helping businesses make informed decisions. The logistics industry, the vision for CtrlFleet is to be the
importance of data-driven decision-making in logistics preferred next-generation transport management
cannot be overstated, especially in a sector where software provider in Africa and abroad.
timing and precision play crucial roles.
CtrlFleet’s entry into the market signifies a step
CtrlFleet’s co-founders have complementary towards modernisation in the transport and logistics
theoretical backgrounds and share the same hands- industry. With their innovative solutions, Bergh and
on practical experience and exposure in the transport Sullwald are not just offering a product, but are
industry. Bergh holds a master’s degree in supply chain partnering with businesses to navigate the complex
and after gaining broad industry experience, co-founded logistics landscape. •

48 I S S UE 01 – 2024 www .l o g ist i csn e w s .c o .z a