Page 10 - Logistics News - Issue 01 - 2024.indd

E-C O MME RC E D E L I V E R Y

warehousing, packaging and delivery of your products. They convenience. One of the most effective ways to do this
leverage their vast networks and competencies to facilitate is by offering multiple customer-friendly delivery options.

efficient delivery processes. This takes care of the intense Customers want choices in every aspect of their shopping

effort and substantial cost associated with managing an experience, especially when it comes to delivery. Faster
independent delivery system. Outsourcing delivery to 3PLs delivery schedules, better tracking options and convenient

presents numerous benefits that can lead to significant cost delivery locations can significantly influence a consumer’s

savings: purchasing decision. By offering versatile delivery options,
• Economies of scale: 3PLs can handle high volumes of your e-commerce platform can adequately meet customer
deliveries, allowing for price reductions through economies of demands while optimising operational costs. Implementing
scale. options like click-and-collect or local pickup can drive down
• Enhanced expertise: 3PLs come with specialised knowledge delivery costs. Here’s why:

and skills that can help guarantee efficient operations and • Click-and-collect eliminates the cost of last-mile delivery, as
minimise costly errors. customers pick their orders from a selected store. This strategy

• Alleviated burden: No need for significant investments in also helps increase in-store sales.
delivery infrastructure, meaning more resources can be • Local pickup services reduce transportation costs and offer
allocated to other areas of your business. more flexibility to customers, thereby enhancing their shopping

• Flexibility: 3PLs can scale services to match your business experience and loyalty.
needs, preventing unnecessary expenditure during low sales
periods. No matter your business scale, these are the strategies that you
can implement right away. By enhancing your e-commerce delivery
Strategy 5: Offering customer-friendly with these cost-effective methods, you’re sure to notice a positive
delivery options impact on your bottom line. Remember, success in e-commerce
Every e-commerce business aims to attract and retain often comes from optimisation and relentless improvement. So
customers by catering to their unique needs and don’t wait; start optimising your e-commerce delivery today. •

8 I S S UE 01 – 2024 www .l o g ist i csn e w s .c o .z a